This highly requested seminar is open only to FedEx + Me participants whose profiles have been published on mystoryaustin.com. (Instructions for uploading your profile are included in your welcome kit.) Enrollment is limited to 50 (no guests please).
This course provides hands-on, step-by-step instructions for getting websites found through high ranking on Google and other search engines. Using real world examples, SEO expert and local small-business owner and author Greg Bright will present search engine optimization lessons using non-technical, layman’s terms.
After taking this workshop, you will:
-Be motivated by the free opportunities to grow your business online
-Know how to get a free “Local Business” listing in Google and Yahoo! (the quickest way to get your local business listed at the top)
-Understand the basics of keyword strategy
-Know how to optimize keywords for “Google Image Search” (possibly the most overlooked technique for getting a website’s images on this fast-growing search tool)
-Know how to optimize keywords for internal site links
-Know what things search engines penalize for and how to avoid them
-Use YouTube videos to improve your ranking (the newest technique in search engine optimization)
-Increase “relevant” back links (the holy grail of SEO)
-Stand out and get chosen from the first page of search results!
- Time: 7 - 9pm
- Location: The Thompson Center at the University of Texas
- Cost: Free
- Registration: Email community liaison Nancy Shields at nancy@mystoryaustin.com
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